Seasonal celebrations like Valentines, make way for a new tone to share your holiday let. Encouraging guests who are just dating or have been together sometime, to slow down and spend time together. Searches for romantic breaks increase and if you capture this in your socials, mailers or on your own website, you can inspire a last minute short break which is a welcome booking after the quiet period of January.
Romantic breaks spark interest for guests to stay in remote and secluded locations. It’s less about what they can see and do in the area. More so, about how they can spend their time together with their loved one.
Here are a few features that lend themselves beautifully for such an occasion. Ensure you use this celebration to highlight the following features in your holiday home:
- Hot Tubs
- Wood burners
- Sea Views
- Coastal positions
- Secluded or rural locations
- Roll top baths
- Cosy Bedrooms
When it comes to the duration of the stay, this holiday is the excuse for a weekend away. Think short breaks and how you can attract a booking by offering the flexibility they need to escape work on a Friday to arrive at their destination for a 2 to 3 night stay. These dates are perfect for last minute bookings and the nature of this will mean your guests will be travelling within an hour or so from their home.
So why not share details on your holiday homes proximity to towns or how they can easily travel to their perfect valentine abode. You can even include a mention of your favourite local restaurant. In turn, building an experience for potential guests to book a stay and enjoy.
If you want to go one step further, why not create a Valentine themed hamper or provide an option to include a bottle of fizz with bookings. These little touches boost guest satisfaction and see you turn a last minute guest into loyal repeat booker. Thus, creating a following that will boost your income, year on year.
Stay proactive and use holidays to inspire new guests or remind your guest following of the types of stay that awaits. Whilst you may be marketing for a Valentines booking. These campaigns can be a chance to highlight features about your holiday home to your audience, it may even lead to more bookings later in the year.
Happy Valentines and share the love.
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